Why I Started a Design Studio (Even Though I Already Had 3 Jobs)

Let’s get this out of the way: I didn’t start Patterson Design Co. because I had a ton of free time. I started it because I couldn’t not start it.

If you’re new here—hi, I’m Brett. I’m a full-time remote designer, full-time dad (truly, full-time), and full-time picker-upper of Magna-Tiles. But somewhere between soccer drop-offs, client decks, and toddler negotiations over yogurt pouches, I started dreaming about a studio that felt a little more like me.

I wanted a space where clean design met storytelling, where clients weren’t just line items on a spreadsheet, and where I could make things that lived longer than the latest trend. I wanted to design for brands with heart—especially the kind that don’t take themselves too seriously.

So I created Patterson Design Co. Not just a freelance alias or a side hustle with a nice logo, but something real. Something I could grow. Eventually with a team. With a client roster I actually enjoy talking to. With work I’m proud to show my kids.

Right now, it’s still early. We’re building prints. Taking on branding projects that align with our values. Testing digital products. Figuring it out as we go.

But this is the starting line. A little messy, kind of exciting, fueled by too much coffee and the hope that good work + good people = good things.

If you're building something and want a designer who gets it, reach out. Or just follow along while I figure out how to make this thing sustainable, meaningful, and—fingers crossed—fun.

Talk soon,
—Brett